SYRACUSE — Rome native and central New York entrepreneur Tracy Chamberlain Higginbotham is using her $1,200 Internal Revenue Service stimulus check to financially support other female business owners during the coronavirus pandemic.
The Women TIES founder and president said she has committed to spend her total $1,200 government stimulus check to buy from other women business owners to support them financially. Knowing it won’t make a huge difference per purchase, Chamberlain Higginbotham said she hopes by spreading her stimulus money with as many women entrepreneurs affiliated with her 25-year entrepreneurial profession as possible, will lift spirits and provide a small economic boost to each woman.
Each week the two-time SBA Women in Business Champion, eyes her membership list as
well as social media marketing pages to see what women are promoting or selling and then
picks 1-3 different products or gift certificates valued around $50 to buy from each woman.
“I bought a hat from a Baldwinsville boutique, face cream from a Binghamton salon, candy from a Skaneateles village shop, and even a face mask from a realtor in Rochester,” she said with a smile. “If I can put my money in the hands, pocketbooks or bank accounts of other women first and foremost during this time period to support them, I will.”
When Chamberlain Higginbotham can’t purchase something under $50 from a female
business owner, she gives valuable free banner advertising, membership renewals, complimentary memberships, and future event admissions as gifts to be equitable.
In an April 16 article on FastCompany.com, facts show COVID-19 has been harder on women business owners because 22 percent of all female-owned companies are hair salons, nail salons, and pet groomers. Women also own 16 percent of the hospitality and food service sector.
“I believe strongly in the buying and the selling power of women and a part of my company
mission is to help eradicate pay inequality, so deciding to put this $1,200 money in the hands of women I know is important to me,” she said. “We all have to do our part to share our financial wealth with others, especially during a time like this.”
To find women entrepreneurs to support, visit www.womenties.com or call 315-708-4288.