Community Foundation unveils ‘Mohawk Valley Gives’

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UTICA — To enhance support for the many nonprofit organizations meeting community needs, the Community Foundation of Herkimer and Oneida Counties will organize a first-ever 24-hour day of giving on Sept. 20.

“Mohawk Valley Gives” will provide nonprofits serving the two counties a free platform designed to build donor enthusiasm for their organizations.

“We’re embarking on an event we’ve never tried before but we believe it to be crucial to the success of our mission and the uplifting of the community,” Jawwaad Rasheed, chair of the Community Foundation board, said. “We’re excited, energized, and hopeful that this event will have a significant impact on our community and more importantly, our treasured purpose.”

“Building greater community generosity is at the heart of what we do,” said Alicia Fernandez Dicks, president/CEO of the Community Foundation. “Pair that with our responsibility to ensure that nonprofits have the tools and resources needed to care for the community and the result led us to the concept of a community giving day that brings all partners together for the greater good. We want to encourage nonprofits to make the most of this opportunity, and our team will be there along the way to help guide their giving day efforts.”

In addition to making a single 24-hour push for support, a giving day incentivizes participation from donors to activate prizes that will be awarded to nonprofits all throughout the day. To help make the most of the inaugural event, Mohawk Valley Gives will use an online giving platform, “GiveGab,” known nationwide for its nonprofit fundraising and supporter engagement expertise.

The Community Foundation is convening its nonprofit partners across the two counties to brief them on Mohawk Valley Gives, following up the announcement with a webinar via Zoom on Tuesday, May 3, 10 a.m. Nonprofit organizations can register at givemv.org to attend. Mohawk Valley Gives nonprofit registration period will begin on Monday, May 23. Kayla Ellis, business communications manager, said it’s completely free to participate and registration will continue until Aug. 1.

“We’ve been a partner with the Community Foundation for some time now,” said Bob Keller, chair of Tug Hill Tomorrow Land Trust. “Mohawk Valley Gives is a great opportunity for our organization to increase public awareness of our mission, provide educational experiences for youth, and above all, gain some additional funding to help make what we do possible. We thank the Community Foundation for providing this unique service.”

“The success of this philanthropic effort depends on the support of community partners,” said Nick Grimmer, the Community Foundation’s director of giving strategies. “Donors who would like to help fundraise on behalf of a favorite organization, businesses who want to sponsor the event, board members and residents who want to give back to the community—everyone can help Mohawk Valley Gives rally around the nonprofit organizations that do so much in Herkimer and Oneida counties.”

Marking the Community Foundation’s 70th year with this effort in 2022 sets the stage for the years ahead. Dicks says current plans call for Mohawk Valley Gives to become the two-county community’s annual giving day.

“All around, from start to finish, Mohawk Valley Gives is a win-win,” Dicks said. “Focusing our collective efforts in this way, once a year, helps emphasize the ongoing importance of philanthropy, supports nonprofit organizations, and encourages stronger and new relationships among the nonprofits and their donors, businesses, and the entire community. We are excited to see the impact that this giving day will have.”

For more information or to learn about ways to get involved, visit givemv.org, or email the MV Gives team at hello@givemv.org.

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